Entertainment In The Future Essays

The Future is On-Demand Entertainment Essay examples

1200 Words5 Pages

On-demand entertainment (OED) enables people to watch, read or listen to nearly anything they want, whenever they choose. Innovators such as Napster, the original file-sharing portal that debuted in 1999 during the height of the dotcom boom, paved the way for the modern OED industry by battling well-funded adversaries over copyright infringement.

In response to consumer demand, Comcast launched its On Demand channel with 740 movies in 2003. By May 2011, customers had accessed 20 billion programs, and were regularly viewing 350 million programs each month. OED is driving viewership because the many positives, including instant access to a huge library of content on the viewer’s schedule, far outweigh the few negatives, such as being…show more content…

From films to music to gaming, each company offers unique, yet competitive pricing structures and content libraries.

Videos on Demand

YouTube
The video-sharing website is rapidly expanding beyond home videos and movie trailers to offer traditional movies as well as HD and 3D content. In 2011, Google struck a deal with several major movie studios that allows YouTube to offer a rental service. Among the 3,000 titles are feature-length movies, classics, documentaries, shorts and independent films. Although some titles are free, many are pay-per view, ranging from $1.99 for older movies to $3.99 for new releases, with some titles available day-and-date with DVD. On-demand television shows, live streams and breaking news are also available.

Netflix
One of the strongest players in the VOD industry with more than 20 million subscribers, Netflix witnessed a drastic drop of 3.7 million mail-order subscribers in the final quarter of 2011. After a hefty price hike for the DVD and Blu-ray mailing service, many customers opted to pay the $7.99 per month fee for unlimited streaming of select movies and television shows to a television or computer. Netflix is ramping up its offerings, including adding a Just for Kids section and securing the rights to original programs. It is also one of the few VOD services that offer specialty equipment so that content can be accessed through a television.

Hulu
A free VOD service supported

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